Channel Manager - Fuel & Travel
Remote
Strong Salary D.O.E + car allowance, bonus etc.
Monster is more than just a drink – it’s a lifestyle. As one of the leading energy drink brands globally, Monster operates across 141+ countries, with 138 million+ cases sold in EMEA in 2023 alone. Headquartered in California with EMEA operations based in the UK, Monster Energy is known for its disruptive marketing, fast-moving culture, and bold identity.
We are looking for a Channel Manager leading the Fuel & Travel business for Monster Energy and it's brands. You'll be responsible for driving Growth & market share by shaping the strategy and delivering.
You'll have a direct report that will manage National & Regional operators as well as Motorway service areas. You will also build strong relationships with the Distribution partner Coca Cola Europacific Partners (CCEP).
Responsibilities;
- Lead the team that owns our business within the Fuel & Travel environments, & have individual ownership of the Managed Forecourt environment (as defined by Nielsen) including both key account and multiple operator customer base
- Define opportunities for growth in-order to build a robust and deliverable channel plan which accelerates brand and portfolio performance in the market & delivers against our objectives
- Build strong working relationships within the CCEP business, deploying strong influencing skills to ensure that the energy objectives are prioritised and met within the context of their overall objectives, priorities & agreed ways of working with MEC.
- Work closely with CCEP sales partners to build ambitious but achievable account business plans that align to the overall channel plan, course-correcting the plans in-year where relevant with performance analysis to ensure we continue to deliver against the agreed KPIs
- Build strong relationships with customers, seeking out opportunities to share Energy expertise & thought leadership by leveraging data-driven insights & staying ahead of emerging trends, ultimately ensuring that we continue to drive the Energy growth agenda
- Work collaboratively with cross-functional partners across both MEC and CCEP (eg. Category, Shopper Marketing & RGM) to ensure effective & efficient delivery of account & channel plans
- Provide regular support & coaching for direct report, to help identify incremental growth initiatives in day-to-day role and identify personal development opportunities
- Act as a leader within the GB team and wider EMEA commercial function, strengthening cross-functional & cross-border collaboration by sharing best practice & key learnings
If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!
Find out more about our available opportunities or how we can help you further your career – contact us today.
Please get in touch with or click “Apply Now” to be considered for this vacancy:
Call: 020 7871 8000
Email: will.cattell@advocate-group.co.uk
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.